Heartbeat City music store in Thurles Shopping Centre shut its doors on August 28th.
Competing with discount prices and supermarkets finally took its toll on the heartbeat of the Thurles branch as well as the music shops in Kilkenny and Tullamore.
The music and movie industry is one of the biggest businesses suffering in the current economic climate with increasing numbers illegally downloading music files and streaming free TV online.
Thurles native and Heartbeat City manager Maurice Walsh said: “It was a sad day when we got the call from head office that the store was closing. It has been quiet with the current climate and I suppose the end was in sight.”
Maurice is well-known around town and worked with Heartbeat City since 2001.
He hopes to get a job in a related field but admits the profession is a dying industry.
“We were running out of fumes for a while even though we were selling the same volume of products, it was harder to compete price-wise with the likes of Tesco and iTunes,” adds Mr Walsh.
The Heartbeat City brand is known country-wide but is now no more as Thurles was the last in its phase 3 of closures.
The closure sees the loss of full-time employment for Mr Walsh as well as two part-time employees.
Maurice expressed his gratitude for the continued support of their customers, saying: “I would like to thank our customers for their loyalty over the years, I would like to thank Jerry Clancy and the people of Thurles for everything.”
The shop which opened over a decade ago when the Thurles Shopping Centre first opened will be missed by many a music fan in the community.
Local band, Jester, expressed their appreciation on Facebook saying: “Sad day in Thurles as our local music shop “Heartbeat City” closed its shutters for the last time! Just wanna say a massive thank you to Maurice, Juliette and Catherine for helping us out in a big way with our singles over the last few years.”